# identity.md

## Organization Overview
- **Company Name:** AtoB
- **Mission:** AtoB is a technology company building payments infrastructure for the transportation industry. It aims to modernize payments for fleets by integrating the latest in payments technology, advanced fraud prevention, a comprehensive suite of software offerings, and exceptional customer service.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in San Francisco, CA, US.
- **Size and Scale:** AtoB is the fastest growing fleet card and fleet payments ecosystem in the country, serving both small and large fleets, ranging from owner-operators to large-scale brokers and carriers.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** AtoB fosters a culture of innovation, leveraging advanced technology for payments and fraud prevention, while prioritizing exceptional customer service and efficiency for fleets.
- **Team/About/Leadership/People Links:** https://atob.co/company-fuel-cards, https://atob.co/spend-management

## Operations & Structure
- **Business Model and Operational Approach:** AtoB provides a fleet card and payments ecosystem, modernizing fleet payments. It operates on Visa and Mastercard networks, requiring no new equipment or integration for customers. The company offers fuel cards, spend management, and facilitates various discount models (cost plus, retail minus), administering discounts directly on customer invoices.
- **Location(s) and Geographic Presence:** Headquartered at Four Embarcadero Centre, Suite #1400, San Francisco, CA 94111, US. AtoB customers fuel in all states across the US.
- **Key Partnerships and Affiliations:** AtoB operates on the Visa and Mastercard networks. It partners with fuel providers, leverages OPIS for pricing data, and works with various publicly traded companies.